CLOSE

PROJECT ILLUMINATE

Turning the tables on smart retail

Light has many qualities beyond the ones we ordinarily consider. Artificial light can, for example, digitally encode and transmit information. During Project Illuminate, we explored the opportunities and the value such technologies can contribute to retail settings.

INFO

2016

Year

Philips Lighting

Company

Adriaan Bernstein,
Konstantinos Dimitrakopoulos,
Anuj Narayanan,
Ruiling Zhang

Team

User Research,
Concept Development,
Prototyping & Design

Roles

SUMMARY

Project Illuminate was a summer internship sponsored by the research department at Philips Lighting. In a multidisciplinary team comprised of a designer, two engineers, and a business developer, we developed an integrated concept leveraging VLC (Visible Light Communication) to increase customer engagement in retail spaces.

OUTCOME

We designed a central hub and initial touch point for end users, connecting them to services enabled by the seamless integration of the retail lighting ecosystem into the wireless communication infrastructure.

Unfortunately, detailed technical information on the project cannot be shared at this time.